Local SEO is very different than your general SEO campaign, but it can be very beneficial. But, we will admit that local SEO is tough and can be very hard to understand. Luckily, we’ve sat down and come up with some unique and effective tips that you can use for your local business. With these simple and effective local SEO tips, you will be able to obtain a new level of organic search traffic.
Do the Keyword Research
I know, you are probably tired of hearing about keyword research, but it’s crucial. But I will give you this – I’m not just going to talk about keyword research – I am going to show you how to perform it. First thing first, go to the AdWords tool and set up a campaign, if you need to. Once this is accomplished, use the keyword tool and put in your current website. From there, it should pull up for you a list of tons of keywords that you are likely associated with. From there, delete all of the “Ad Groups” (left-hand column), which do not relate to you. From there, you should have 5-15 groups of keyword phrase that you can rank for. You then want to highlight the different groups and make sure that you have a different page optimized for each group of phrases.